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Fincorp

Fincorp has recently launched a new marketing campaign to mortgage brokers that features customers to endorse ‘doing bridging business with Fincorp’.

Project

This campaign was conceived and developed by Response. The approach has not been used previously in this highly competitive market and was put forward by Response to achieve cut-through to brokers who have become increasingly overwhelmed by the sheer volume of communication from bridging companies. The campaign is multi-channel and includes advertising, video, e-marketing and media relations.

  • Sector Property Finance
  • Services Press advertising, e-marketing, copywriting, photography, video, media buying
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