PR
Our media relationships inevitably concentrate on advertising departments. Where we see scope to develop a promotion with editorial elements we will go to editorial staff through their advertising colleagues, and so develop a proposal that works for everyone.
But with the range of print, online and broadcast coverage of property subjects, it’s often important to work directly with editorial people. We have strategic partnerships to manage these editorial relationships, based on a common approach and mutual understanding between the agencies’ senior staff. We call it common thinking for uncommon, measurable results.