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Fast growing student accommodation provider, Fresh Student Living was looking to re-brand so as to better position the business to deliver ambitious growth plans.


Response was appointed, following a four-way strategic and creative pitch, to develop and roll-out the new identity across all Fresh sites across the UK. As part of the roll-out Response developed comprehensive design and messaging guidelines.

Commenting on the appointment, Fresh Student Living’s Managing Director, Rebecca Hopewell stated, “Response demonstrated a real understanding of the business we’re in and what we’re seeking to achieve in this market. Their creative solution was inspired.”

  • Sector Property Services
  • Services Branding, brochure design, copywriting, marketing consultancy, photography
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